Product Designer

Responsibilities:

Product Design Leadership and Ownership:

• Lead and manage product design across Tuteria and Medbuddy.
• Take full ownership of product design projects from initial discovery and ideation to final implementation and release.
• Establish clear product-design standards, processes, documentation requirements, and quality expectations.
• Ensure that all product designs conform to approved user experience, visual design, accessibility, and brand standards.
• Translate company strategy, product objectives, business requirements, and user needs into clear design priorities.
• Review and approve product designs before they are handed over to the tech team.
• Provide design direction for internal teams, agencies, or external partners.
• Manage multiple design projects simultaneously while maintaining quality, consistency, and agreed delivery timelines.
• Identify design risks, inconsistencies, usability problems, and experience gaps and ensure they are addressed.
• Represent the design function during product planning, project reviews, sprint sessions, and management discussions.
• Promote user-centered and evidence-based design practices across the organization.

End-to-End Product Design Management:

• Manage the complete product design process from problem definition to final delivery.
• Define the design scope, required deliverables, dependencies, milestones, review stages, and completion criteria for each project.
• Develop initial concepts, explore alternative solutions, and progressively refine designs through structured iterations.
• Ensure that each design iteration responds to user feedback, business requirements, product data, technical considerations, and stakeholder input.
• Maintain clear version control and document significant design changes and decisions.
• Ensure that approved designs are complete before development begins, including responsive layouts, component states, interactions, edge cases, and supporting content.
• Conduct final design reviews and confirm that each project meets the required standard before release.
• Monitor the quality and performance of released designs and recommend further improvements where necessary.
• Ensure design projects are not considered complete until approved designs have been accurately implemented and reviewed.

User Research and Product Discovery:

• Conduct research to understand the behaviours, expectations, motivations, and challenges of Tuteria and Medbuddy’s users.
• Engage relevant users, including learners, parents, tutors, instructors, students, school administrators, corporate clients, and internal employees.
• Use interviews, surveys, observations, usability tests, customer-support records, product analytics, and stakeholder feedback to gather insights.
• Work with Product Managers and Business Analysts and other relevant internal stakeholders to develop user personas, jobs to be done, journey maps, service blueprints, and problem statements.
• Analyze user complaints, recurring support requests, conversion data, and drop-off points to identify experience gaps.
• Validate assumptions before significant design and development resources are committed.
• Translate research findings into clear, actionable product-design recommendations.
• Maintain an organized repository of research findings, user feedback, usability issues, and design decisions.

User Experience Design:

• Design intuitive and efficient user journeys across Tuteria and Medbuddy’s products.
• Develop information architecture, site maps, user flows, task flows, wireframes, journey maps, and service blueprints where required.
• Simplify complex processes such as registration, onboarding, programme selection, tutor matching, enrolment, scheduling, lesson delivery, learning, assessment, payment, reporting, certification, and customer support.
• Design experiences for the different users of the platforms, including learners, parents, tutors, instructors, school partners, healthcare trainees, administrators, and operational teams.
• Ensure each design supports a clearly defined user task and business objective.
• Design complete user journeys, including entry points, navigation, confirmations, notifications, errors, recovery paths, and completion states.
• Consider the needs of new, returning, active, inactive, restricted, and less digitally experienced users.
• Define appropriate empty, loading, error, success, offline, and low-connectivity states.
• Reduce unnecessary steps, confusion, friction, and abandonment across important product journeys.
• Ensure product experiences remain easy to understand and use across different devices and user groups.

User Interface and Interaction Design:

• Create polished, modern, and high-quality interfaces for websites, mobile products, dashboards, portals, learning platforms, and internal systems.
• Produce low-fidelity wireframes, high-fidelity mock-ups, interactive prototypes, and final production-ready designs.
• Design responsive experiences that work effectively across desktop, tablet, and mobile devices.
• Define interface components and interaction patterns for navigation, forms, tables, reports, filters, alerts, notifications, dashboards, payments, and other product elements.
• Ensure consistency in visual hierarchy, typography, colour, spacing, grids, imagery, icons, and component usage.
• Create designs that support users with different levels of digital literacy.
• Apply accessibility standards to colour contrast, text legibility, navigation, focus states, forms, labels, and interactive elements.
• Consider users with low bandwidth, smaller screens, older devices, or unreliable internet access.
• Ensure designs include all relevant component variations, responsive behaviours, validation states, and edge cases.
• Prepare clear specifications, annotations, interaction notes, and assets for accurate implementation.

Design System Development and Management:

• Develop, document, maintain, and continuously improve a shared design system for Tuteria and Medbuddy.
• Create and manage reusable components, styles, templates, design tokens, interaction patterns, and usage guidelines.
• Establish standards for typography, colour, spacing, grids, icons, buttons, forms, tables, cards, navigation, modals, feedback states, and other interface elements.
• Ensure the design system supports shared company standards while preserving the distinct brand identities of Tuteria and Medbuddy.
• Collaborate with the tech and other relevant teams to improve the quality, usability, and adoption of reusable front-end components.
• Review and approve new design patterns before they are introduced into the design system.
• Prevent unnecessary design variations, duplicated components, and inconsistent product experiences.
• Conduct periodic design-system and product-interface audits.
• Ensure all stakeholders and design contributors use the approved components and standards.

Prototyping, Validation, and Usability Testing:

• Create interactive prototypes to communicate product concepts, validate flows, and demonstrate intended behaviours.
• Determine the appropriate level of prototype detail based on the stage and complexity of the project.
• Plan and conduct usability testing with representative users before major features are developed or released.
• Define testing objectives, participant profiles, tasks, success criteria, and observation methods.
• Analyse usability-test results and identify recurring user difficulties, misunderstandings, and opportunities for improvement.
• Prioritise usability issues based on their frequency, severity, and impact on users and business outcomes.
• Revise and improve designs based on research findings, test results, stakeholder feedback, and technical considerations.
• Document test findings, decisions, and subsequent design changes.
• Confirm that revised designs improve user understanding, task completion, and overall usability.

Product Strategy and Planning:

• Participate in product discovery, roadmap planning, requirements definition, sprint planning, and product-review sessions.
• Work with product managers to ensure product requirements reflect real user needs and intended business outcomes.
• Contribute design insights to decisions concerning product priorities, feature scope, and release sequencing.
• Assess and communicate the user-experience implications of proposed business or technical decisions.
• Provide realistic design estimates and identify dependencies that may affect delivery timelines.
• Help define minimum viable product requirements without compromising essential usability and quality.
• Evaluate new product and feature concepts before substantial development resources are committed.
• Recommend product improvements based on user research, analytics, business performance, support trends, and market developments.
• Maintain a prioritised backlog of product-design and usability improvements.

Developer Handoff and Implementation Support:

• Prepare organized, complete, and development-ready design files.
• Provide the tech team with final designs, prototypes, specifications, assets, component states, responsive behaviours, and interaction requirements.
• Conduct detailed design walkthroughs before development begins.
• Clarify requirements and respond promptly to design questions during implementation.
• Collaborate with the tech team when technical constraints require adjustments to approved designs.
• Ensure agreed design changes are documented and reflected in the master design files.
• Review development builds, test environments, and staging environments for accuracy.
• Identify and document visual, usability, interaction, responsive, and accessibility defects.
• Work with the tech team to resolve design-related issues before release.
• Provide final design approval before production deployment where required.

Design Quality Assurance and Standards Compliance:

• Establish and manage a structured design quality-assurance process.
• Review all relevant product releases for consistency with approved designs and company standards.
• Conduct regular audits of websites, applications, dashboards, portals, learning platforms, and internal tools.
• Identify inconsistent components, broken journeys, confusing content, accessibility gaps, and visual defects.
• Maintain and prioritize a register of design and usability issues.
• Confirm that all product designs comply with relevant accessibility, privacy, security, and data-handling requirements.
• Monitor released products and recommend improvements based on user behaviour, complaints, support requests, and product data.
• Prevent unapproved, inconsistent, or low-quality design changes from being introduced into live products.
• Ensure that final designs deliver an appropriate balance of user needs, business objectives, and technical feasibility.

Product Content and Communication Design:

• Ensure that interface content is clear, concise, helpful, and appropriate for the intended audience.
• Collaborate with relevant teams on labels, instructions, onboarding content, validation messages, error messages, notifications, and calls to action.
• Maintain consistent terminology across products, features, and user journeys.
• Ensure information about programmes, payments, schedules, assessments, lessons, certificates, and user responsibilities is presented accurately.
• Simplify technical, academic, healthcare, and operational information so users can understand and act on it.
• Support the development of product guides, walkthroughs, release communications, and help materials where required.

Continuous Product Improvement

• Work with Product and Business teams to define success measures for new designs and product improvements.
• Use product analytics, conversion data, user feedback, customer-support trends, and usability findings to evaluate design performance.
• Monitor critical journeys such as registration, onboarding, tutor or programme selection, enrolment, payment, learning, assessment, lesson completion, and certification.
• Identify areas where users abandon tasks, have trouble, or require assistance.
• Design and support experiments intended to improve conversion, engagement, retention, completion, and satisfaction.
• Compare user and business performance before and after significant design changes.
• Recommend improvements based on evidence rather than assumptions.
• Stay informed about product-design practices, technologies, accessibility standards, and relevant market trends.

Requirements:

• Bachelor’s degree in Product Design, Human-Computer Interaction, Graphic Design, Computer Science, Psychology, or a related discipline.
• Relevant professional certifications in product design, UX research, interaction design, accessibility, or product management are an advantage.
• A minimum of 4–6 years of professional experience in product design, UX/UI design, interaction design, or a related role.
• Demonstrated experience independently leading digital product-design projects from discovery and iteration through implementation and release.
• Proven ability to manage several product-design projects and stakeholders simultaneously.
• Experience designing responsive websites, web applications, mobile products, dashboards, portals, learning platforms, or complex administrative systems.
• Proven experience creating, managing, or contributing significantly to a scalable design system.
• Experience in edtech, healthcare training, marketplaces, SaaS, learning platforms, or service-based technology businesses is an advantage.
• Strong knowledge of user-centred design, design thinking, interaction design, and digital product-development principles.
• Ability to evaluate design quality objectively and provide clear, practical feedback.
• Strong design leadership, project-management, and stakeholder-management capabilities.
• Ability to take ownership and independently drive design projects to completion.
• Strong planning, documentation, prioritization, and time-management skills.
• Excellent written and verbal communication skills.
• Ability to work effectively with technical and non-technical stakeholders.