Sales and Marketing Manager
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Job summary
We are seeking a Sales and Marketing Manager to lead the company’s commercial strategy by driving revenue growth, market expansion, and brand positioning. The Sales and Marketing Manager is responsible for developing and executing strategic sales plans while building strong customer relationships across local and international markets.
Min Qualification:
HND
Experience Level:
Senior level
Experience Length:
6 years
Working Hours:
Full Time - Full Time
Job descriptions & requirements
Responsibilities:
- Develop and implement sales and marketing strategies to achieve revenue targets.
- Identify new market opportunities and expand customer base.
- Manage key accounts and build long-term client relationships.
- Oversee pricing strategies, product positioning, and market penetration.
- Lead negotiations and close high-value sales deals.
- Monitor market trends, competitor activities, and customer preferences.
- Develop and manage marketing campaigns and promotional activities.
- Collaborate with production and logistics teams to ensure order fulfillment.
- Prepare sales forecasts, budgets, and performance reports.
- Lead, supervise, and mentor the sales and marketing team.
Key Performance Indicators (KPIs):
- Revenue Growth Rate > 25% quarterly
- Sales Target Achievement > 90% monthly
- Customer Retention Rate > 85% annually
- Market Share Growth > 15% annually
- New Customer Acquisition > 20% quarterly
- Average Deal Closure Rate > 70%
- Marketing ROI > 60% per campaign
Requirements:
- Minimum of 6 years of relevant experience in sales and marketing, preferably in agribusiness or FMCG
- BSc or HND in Marketing, Business Administration, Economics, or related field
- Professional Certifications
- Relevant certifications in Sales, Marketing, or Digital Marketing (CIM, NIMN, etc.)
Remuneration: NGN 500,000 – 800,000
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