Marketing and Content Lead
Job summary
The Marketing and Content Lead is responsible for driving awareness, growth, and engagement for Home Fairy Tech across digital channels. This role develops and executes content strategies that educate accommodation providers, agents, and travelers about the value of the platform while building a strong and trusted brand presence.
Job descriptions & requirements
Responsibilities:
- Create and manage content for social media, email campaigns, blogs, videos, and community channels.
- Develop marketing campaigns that attract accommodation providers, agents, and platform users.
- Communicate Home Fairy Tech’s mission of simplifying accommodation discovery and booking.
- Manage and grow online communities, including agent and property owner networks.
- Plan and oversee content calendars, product launches, and promotional campaigns.
- Track marketing performance metrics and optimize campaigns based on results.
- Work closely with product, sales, and partnerships teams to align marketing efforts with business goals.
- Build brand awareness and position Home Fairy Tech as a trusted accommodation marketplace.
Requirements:
- A minimum of 2 years of experience in marketing, content creation, brand management, or a related role.
- A minimum of BSc. in any related field.
- Proven experience developing and executing successful marketing campaigns.
- Experience managing content across multiple channels, including websites, blogs, social media, email, and digital advertising.
- Experience leading teams, agencies, or cross-functional projects is preferred.
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