Business Development Executive
Job summary
The EMR Business Development Executive is responsible for identifying, engaging, and acquiring new clients for electronic medical records (EMR) solutions. This role focuses on building a strong sales pipeline, driving revenue growth, and expanding market presence within hospitals, clinics, and other healthcare providers.
Job descriptions & requirements
- Identify and target potential clients including hospitals, clinics, diagnostic centers, and private practices
- Generate leads through cold outreach, networking, referrals, and digital channels
- Conduct product presentations and demos of EMR solutions to healthcare stakeholders
- Build and manage a strong sales pipeline from prospecting to deal closure
- Develop and maintain relationships with key decision-makers (doctors, administrators, IT heads)
- Collaborate with marketing and product teams to align go-to-market strategies
- Prepare proposals, negotiate contracts, and close deals
- Attend healthcare events, conferences, and networking forums to generate leads
- Track and report sales performance, pipeline status, and market feedback
- Stay updated on healthcare technology trends and competitor offerings
Requirements:
- Bachelor’s degree in business, marketing, healthcare administration, or related field
- 2+ years of experience in business development, sales, or client acquisition
- Experience in healthcare, SaaS, or health technology (preferred)
- Proven track record of meeting or exceeding sales targets
- Strong understanding of EMR/EHR systems and healthcare workflow
- Lead generation and prospecting
- Sales pitching and product demonstrations
- Negotiation and closing skills
- Relationship management
- CRM tools (e.g., Salesforce, HubSpot)
- Communication and presentation skills
- Self-motivated and target-driven mindset
KPIs / Success Metrics:
- Number of new clients acquired
- Monthly/quarterly revenue targets
- Lead-to-customer conversion rate
- Sales pipeline growth and velocity
- Customer acquisition cost (CAC)
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