Job Summary
As an E-Commerce Marketing Manager, you will be responsible for developing and executing innovative marketing strategies to drive traffic, engagement, and sales on our e-commerce platforms. You will collaborate closely with cross-functional teams to optimize the customer journey and enhance the overall online shopping experience.
- Minimum Qualification: Degree
- Experience Level: Mid level
- Experience Length: 4 years
Job Description/Requirements
Responsibilities:
- Develop and implement comprehensive e-commerce marketing plans to achieve sales targets and KPIs.
- Manage all aspects of online advertising campaigns, including PPC, display ads, and social media ads.
- Conduct market research and analyze consumer behavior to identify trends and opportunities.
- Optimize website content and user experience to improve conversion rates and SEO performance.
- Collaborate with the creative team to produce engaging multimedia content for product listings, email campaigns, and social media channels.
- Monitor and analyze key performance metrics, providing insights and recommendations for continuous improvement.
- Stay updated on industry trends and best practices to maintain a competitive edge in the market.
Requirements:
- Minimum academic qualification of a Bachelor's degree in any discipline
- 4 years of working experience
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