Digital & Media Marketing Specialist
Job summary
Responsible for elevating brand presence, client engagement, and B2B partnerships through strategic digital marketing initiatives.
Job descriptions & requirements
Responsibilities:
- Optimize SEO and grow organic website traffic. its an hybrid role
- Create brand-aligned content, including graphics, posts, reels, and videos.
- Manage Instagram, TikTok, LinkedIn, YouTube, and WhatsApp Business platforms.
- Develop and track email marketing campaigns.
- Execute B2B campaigns and corporate collaborations.
- Track KPIs, measure ROI, and prepare weekly/monthly reports.
- Ensure strict brand compliance across all communications.
Requirements:
- B.Sc in any required field
- 2–5 years of experience in digital marketing and SEO
- Experience with luxury, wellness, hospitality, or lifestyle brands preferred
- Strong written and visual communication skills
- Degree in Marketing, Communications, Digital Media, or related field
- Proficiency in analytics, CRM, content tools, and CMS platforms
Key Performance Indicators:
- Growth in SEO rankings and website traffic
- Social media engagement and follower growth
- Email open rate ≥ 25%; click-through ≥ 5%
- Positive ROI from B2B campaigns
- Zero brand or policy violations
- Timely and accurate reporting
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