Digital Marketing Manager
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Job summary
The ideal candidate will be responsible for managing paid advertising campaigns, optimizing digital channels, improving conversion rates, and scaling online revenue. This role requires a performance-focused digital marketer who understands analytics, customer acquisition, and digital growth strategies.
Min Qualification:
Degree
Experience Level:
Senior level
Experience Length:
5 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Lagos, Nigeria
Job descriptions & requirements
Responsibilities:
- Develop and execute digital marketing strategies to drive revenue growth
- Manage paid advertising campaigns across Google, Meta, and other platforms
- Track and optimize customer acquisition channels
- Monitor conversion rates, CPA, and return on ad spend (ROAS)
- Analyze campaign performance and optimize digital marketing efforts
- Collaborate with teams to improve website conversion and user experience
- Identify opportunities to increase online traffic and engagement.
- Implement customer retention and lifecycle marketing strategies
- Build dashboards and reports to track marketing performance
- Strengthen brand visibility across digital platforms
- Optimize e-commerce performance and online sales funnels
Requirements:
- Bachelor’s degree in Marketing, Business Administration, or related field
- Minimum of 5 years’ experience in digital marketing
- Strong experience with performance marketing and paid advertising
- Experience managing e-commerce growth campaigns
- Strong analytical and data interpretation skills
- Experience working in fast-paced or growing organizations
- Familiar with Shopify
Location: Ilupeju, Lagos
Remuneration: Negotiable
Work Mode: On-site
About FMR Agency
FMR Agency in Ikeja is currently hiring across Marketing & Communications, Sales, and Admin & Office roles as a recruitment company filling positions for clients. Of the 21 open positions, 15 are based in Lagos, 2 are based in Kano, 2 are based in Abuja, and 1 each is based in Anambra and Abia. The openings span from entry-level and no-experience roles to mid-level and senior positions, with most requiring 0–5 years of experience.
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