Digital Marketing Executive

Company Description

SmartBeeE Ghana is dedicated to simplifying the university application process by providing personalized, comprehensive guidance. From selecting the ideal universities to preparing strong applications, securing admission offers, and supporting visa processes, we aim to make every step seamless. Our pre-departure counseling ensures students are well-prepared for their academic journeys. At SmartBeeE Ghana, we empower individuals to stand out and achieve their educational aspirations, paving the way for a lifetime of opportunities.

Role Description

This is a full-time on-site role located in Accra for a Digital Marketing Executive. The candidate will be responsible for planning and executing digital marketing strategies, managing social media campaigns, creating and optimizing web content, and analyzing web traffic performance. Responsibilities also include enhancing brand presence, engaging audiences through digital platforms, and developing innovative approaches to boost online visibility and outreach.

Qualifications

• Strong skills in Marketing and Communication
• Proficiency in Social Media Marketing and Web Content Writing
• Experience with Web Analytics and ability to interpret data to improve digital performance
• Excellent organization and time management skills
• Bachelor's degree in Marketing, Communications, or a related field
• Knowledge of the education sector is an advantage
• Creative mindset with the ability to generate fresh and engaging ideas

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