Digital Marketer
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New
Job summary
We are looking for a creative, result-driven, and highly organized Digital Marketer to manage and grow our digital presence. The ideal candidate will be responsible for creating engaging content, managing social media platforms, executing digital marketing campaigns, and generating quality leads for our study abroad and consulting programs
Min Qualification:
Degree
Experience Level:
Entry level
Experience Length:
2 years
Language Requirement:
English
Working Hours:
Full Time - 9 to 5
Applicant Location:
Lagos, Nigeria
Job descriptions & requirements
Responsibilities:
- Develop and execute digital marketing strategies to increase brand awareness and student engagement.
- Create engaging content for Instagram, TikTok, Facebook, LinkedIn, YouTube, and other digital platforms.
- Produce and edit short-form videos, reels, graphics, and promotional materials.
- Manage the company’s social media accounts and maintain consistent posting schedules.
- Create educational content related to study abroad opportunities, visa guidance, scholarships, and student success stories.
- Run and optimize paid advertising campaigns on Meta, Google, and other digital channels.
- Monitor analytics and campaign performance to improve engagement and lead conversion.
- Respond to inquiries and engage with prospective students online.
- Develop content calendars and marketing campaign plans.
- Collaborate with internal teams to support events, webinars, and student recruitment campaigns.
- Stay updated on industry trends, social media trends, and competitor activities.
Requirements:
- Bachelor’s degree in Marketing, Mass Communication, Digital Media, or related field (preferred).
- Minimum of 2 years of experience in digital marketing, content creation, or social media management.
- Strong knowledge of social media platforms and digital marketing tools.
- Experience using Canva, CapCut, Adobe Creative Suite, or similar design/editing tools.
- Knowledge of Meta Ads Manager, Google Ads, SEO, and analytics tools is an added advantage.
- Excellent written and verbal communication skills.
- Creative mindset with strong storytelling abilities.
- Ability to work independently and meet deadlines.
- A portfolio of previous content creation or social media work is an advantage.
- Content Creation & Video Editing
- Social Media Management
- Digital Advertising
- Copywriting & Storytelling
- SEO & Analytics
- Creativity & Trend Awareness
- Communication & Teamwork
- Lead Generation & Brand Awareness
What We Offer:
- Competitive salary package
- Hybrid work structure (3 days in-office and 2 days remote weekly)
- Work Tools (laptop and mobile phone)
- Opportunity for career growth and professional development
- Creative and collaborative work environment
- Opportunity to work in the international education consulting industry
- Performance-based incentives
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