Digital Marketer
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Job summary
We are seeking a skilled Digital Marketer to drive online growth and visibility for our software products. The ideal candidate will plan, execute, and optimize digital campaigns across multiple channels to generate qualified leads and improve brand awareness.
Min Qualification:
Diploma
Experience Level:
Entry level
Experience Length:
1 year
Language Requirement:
English
Working Hours:
Full Time - 9 to 5
Applicant Location:
Port Harcourt & Rivers State, Nigeria
Job descriptions & requirements
Responsibilities:
- Develop and implement digital marketing strategies aligned with business goals
- Manage SEO/SEM, social media, email, and paid advertising campaigns
- Create and oversee content for websites, blogs, and marketing materials
- Analyze campaign performance using analytics tools and optimize accordingly
- Manage company website traffic, landing pages, and conversion funnels
- Conduct market research and competitor analysis
- Collaborate with product, sales, and design teams for campaign execution
- Track KPIs such as ROI, CAC, and conversion rates
Requirements:
- Proven experience in digital marketing, preferably in a tech/software company
- Strong knowledge of SEO, Google Ads, and social media platforms
- Experience with analytics tools (e.g., Google Analytics)
- Excellent content creation and communication skills
- Data-driven mindset with strong analytical abilities
- Familiarity with marketing automation tools is a plus
Preferred Qualifications:
- Bachelor’s degree in Marketing, Business, or related field
- Experience in SaaS or software product marketing
- Basic knowledge of HTML/CSS or CMS platforms
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