Copy writer/ content strategist

Currently hiring: Copywriter/ content strategist
Job Summary
Responsibilities:
● Leading the design and delivery of our content strategy, roadmap, and schedule
● Write clear, super-engaging copy with the brand voice for ads, news blog publications
including white papers, infographics, websites, social media posts, email campaigns,
Sales/landing pages, Case studies, Webinars, and Information products.
● Conduct thorough research and dig out original niche content to re-use for our
content marketing efforts by Analyzing competitors’ content, messaging, and
distribution tactics
● Implement a content editorial calendar to manage content creation. Develop relevant
content topics to reach the company’s target customers i.e. Create, curate, and
manage all published content (images, video, written).
● Develop and execute email marketing campaigns, including list segmentation, A/B
testing, and analysis of campaign performance
● Play a leading role in the conceptualization of fresh, relevant, and compelling brand
communications, through collaboration with the design and/or product team
● Excellent research/interview skills. Interview customers and industry specialists and
prepare case study content.
● Collaborate with graphic designers, video editors, PR, web designers, and other
professionals
● Understand the basics of SEO to make sure that web searchers can find published
content and ensure it appears on the first page of Google and other search engines.
● Track web analytics to ascertain content engagement levels and reach which aid to
improve future content marketing, publishing strategies, and campaigns.

Requirements
● Minimum of 2 years of experience in SaaS content marketing, preferably in the EdTech
or FinTech
● Deep knowledge of social media trends, hashtags, and engagement strategy
● Must have empathy for users, and a knack for storytelling
● Excellent writing and editing skills, with a keen eye for detail
● The editorial mindset with an ability to predict audience preferences
● Ability to work in a team or individually as and when required.
● Strong leadership skills with experience managing and mentoring a team of content
writers and freelancers.
● Excellent research skills and ability to synthesize complex information into digestible
content.
● Demonstrated ability to manage multiple projects simultaneously and meet tight
deadlines.
● Understanding of SEO best practices and the ability to optimize content accordingly.
● Experience with WordPress, Google Analytics, and the top social channels
● Digital marketing background is a plus
Salary Negotiable
INTRESTED CANDIDATES SHOULD KINDLY DM OR FORWARD RESUME TO KELVINOBIAMAIZU55@GMAIL.COM
<