a) Conduct extensive research on industry-related topics, generating ideas for new contents that appeal to our target customers and boost brand awareness;
b) Prepare well-structured articles, newsletters and write-ups for the website, blog on industry-related topics using relevant content writing tools;
c) Write engaging contents, product descriptions, product reviews as a website copy;
d) Conduct simple keyword research and use SEO mastery to increase web traffic;
e) Identify customers’ needs and gaps in our products and services, and make valid recommendations on new topics and/or investment opportunities;
f) Write clear marketing copy to promote our products/ services;
g) Write, proofread and edit blog posts before publication;
h) Ensure all-round consistency (style, fonts, images and tone);
i) Ensure the logical flow of all written content produced;
j) Update website content as needed;
k) Promote content on social media.
a) Technical knowledge about the automotive industry: car parts, car care, product research and review;
b) Ability to conduct extensive research using multiple sources;
c) Familiarity with web publications, and willingness to answer questions posted by readers;
d) Excellent writing and editing skills in English Language;
e) Ability to be creative and proactive in running the website and searching for interesting investment opportunities;
f) Ability to increase web traffic via a solid understanding of SEO;
g) Hands-on experience with Content Management Tools;
h) Ability to create and manage social media pages;
i) Ability to meet deadlines;
j) Ability to work remotely;
k) A resilient and problem-solving tendency.
- BSc in Marketing, English, Communication, or related field.
- Proven work experience as a Content Writer, Technical Writer or similar job role.
- Portfolio of published articles.