Content & Creative Strategy Lead

Responsibilities:

•  Lead and mentor the content team, assigning work, setting standards, and reviewing output.
• Develop content strategy and ideas for each TSES brand and product, with a distinct voice and audience for each.
• Align content plans with the Head of Marketing & Branding's brand direction and campaign priorities.
• Ensure all content supports TSES's corporate brand positioning and digital marketing goals.
• Own the end-to-end content workflow: ideation, scripting, production, recording, publishing, and reporting. Your team executes, and you oversee and sign off.
•  Build and manage a multi-brand content calendar.
• Make technical services and equipment solutions engaging and credible through explainers, client stories, demos, and behind-the-scenes content.
• Review all content for brand consistency, accuracy, and quality before publication.
• Track performance (reach, engagement, leads) and report insights and recommendations to the Head of Marketing & Branding.
• Manage production timelines and any external creatives or vendors.

Requirements:

• HND in Mass Communication, Marketing, English, Media Studies, or a related field. Professional certifications in digital marketing or content creation are an advantage.
• Minimum of 3–5 years of relevant experience in content creation, digital marketing, or corporate branding, including at least 2 years in content management or team leadership.
• Proven experience in content creation, strategy, and team leadership.
• Strong storytelling
• Creative direction and editorial skills.
• Excellent communication
• Organizational and team management skills.
• Strong attention to detail
• Creativity and commitment to quality.