Business Development Officer

Responsibilities:

Business Development and Growth:

• Identify and pursue new business opportunities, clients, partnerships, and revenue streams.
• Develop and implement strategies to increase sales and business growth.
• Research market trends, competitors, and emerging opportunities.
• Develop proposals, presentations, and business pitches for prospective clients and partners.
• Follow up on leads and opportunities from initial contact through conversion.

Client and Relationship Management:

• Build and maintain strong relationships with existing and prospective clients.
• Understand client needs and recommend appropriate products or services.
• Maintain regular communication with key clients and business partners.
• Identify opportunities to upsell, cross sell, and increase client retention.
• Address client concerns professionally and ensure appropriate follow-up.

Sales and Revenue Generation:

• Develop and maintain a healthy sales pipeline.
• Set and work towards monthly and quarterly business development targets.
• Convert qualified leads into paying clients.
• Monitor sales performance and identify areas requiring improvement.
• Work with the relevant teams to create attractive packages, offers, and business solutions.

Partnerships and Corporate Accounts:

• Identify potential corporate partners, institutions, organisations, and strategic partners.
• Initiate partnership discussions and coordinate relationship development.
• Prepare partnership proposals and support contract negotiations where required.
• Maintain a database of existing and prospective partners.
• Explore opportunities for corporate partnerships, referrals, collaborations, and joint initiatives.

Marketing Support:

• Work closely with the marketing team to develop campaigns that support business growth.
• Provide market insights and customer feedback to improve marketing strategies.
• Participate in networking events, exhibitions, conferences, and promotional activities.
• Represent the organization professionally when engaging with potential clients and partners.

Reporting and Performance Tracking:

• Maintain accurate records of leads, prospects, clients, partnerships, and sales activities.
• Prepare weekly and monthly business development reports.
• Track lead conversion, revenue generated, client acquisition, and partnership performance.
• Provide management with regular updates on opportunities, challenges, and market trends.
• Use data and performance results to recommend improvements to business development strategies.

Internal Collaboration:

• Work closely with operations, finance, marketing, customer service, and management teams.
• Ensure that client commitments and partnership agreements are properly communicated to relevant departments.
• Support the development of new products, services, and packages based on market demand.
• Contribute ideas that improve customer experience and overall business performance.

Requirements:

• Bachelor's degree in business administration, marketing, management, communications, or a related field.
• 2 to 5 years of experience in business development, sales, marketing, client relationship management, or a related role.
• Experience in developing partnerships and generating new business will be an advantage.
• Proven ability to meet sales or business growth targets is preferred.
• Strong communication and interpersonal skills
• Excellent sales and negotiation skills
• Strong relationship management abilities
• Business and commercial awareness
• Strong presentation and pitching skills
• Excellent networking abilities
• Target driven and results oriented
• Good research and analytical skills
• Strong follow up and organizational skills
• Ability to work independently and as part of a team
• Proficiency in Microsoft Office and CRM or business management tools
• Professional and confident approach when dealing with clients and partners

Key Performance Indicators:

• Number of qualified leads generated
• Lead conversion rate
• New clients acquired
• Revenue generated from new business
• Partnership and corporate accounts secured
• Client retention rate
• Value of active sales pipeline
• Number and value of strategic partnerships
• Monthly and quarterly sales targets achieved
• Follow up and response rate
• Customer and partner satisfaction