Work in Nigeria Recruitment Agency

Brand Strategist

Work in Nigeria Recruitment Agency

Marketing & Communications

3 weeks ago
Easy apply

Job summary

A Brand Strategist defines, develops, and manages a company's brand identity, positioning, and long-term messaging to ensure consistency across all channels. They analyze market trends, consumer behavior, and competitor activities to create strategies that boost brand awareness, reputation, and engagement.

Min Qualification: Degree Experience Level: Senior level Experience Length: 6 years

Job descriptions & requirements

Responsibilities:

  • Create and manage brand identity and campaigns
  • Support marketing and growth initiatives
  • Set specific marketing goals
  • Design and implement marketing strategies aligned with business targets
  • Develop digital campaigns to increase web traffic
  • Analyze sales and marketing metrics
  • Establishing expectations and guidelines for the company’s voice to guide all marketing collateral and information across channel
  • Analyzing data and trends related to branding
  • Checking for branding consistency in all interactions 
  • Presenting branding information to clients or managers
  • Coordinating goals with department heads responsible for enacting a marketing strategy
  • Developing marketing strategies that dictate the core methods of achieving the company's goals


Requirements:

  • Minimum of 6 years of work experience as a Creative Strategist Brand Manager or Marketing manager
  • Demonstrable experience with marketing campaigns and web technologies (e.g. online tools and social media)
  • In-depth knowledge of CRM software and Content Management Systems
  • Familiarity with SEO/SEM and Google Analytics
  • Understanding of web design
  • Excellent communication skills (verbal and written)
  • Comfort with technology, including spreadsheets, presentation software and content management systems
  • Understanding of marketing principles and strategies
  • Public speaking skills, with the ability to lead presentations and meetings
  • Excellent research skills
  • Creativity and strategic thinking
  • Leadership skills.


Location: Lekki


Remuneration: NGN 700,000 Monthly 

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