Affiliate Marketing Manager

Responsibilities:

• Develop and implement affiliate marketing strategies to increase online sales and brand awareness.
• Recruit, onboard, train, and manage affiliates, influencers, agents, and online sales partners.
• Develop campaigns, promotions, and incentives that encourage affiliates to actively promote the brand.
• Provide affiliates with product information, marketing materials, sales scripts, and promotional content.
• Monitor affiliate-generated leads, traffic, conversions, and sales.
• Set sales targets for affiliates and monitor performance against targets.
• Identify and build relationships with high-performing affiliates and influencers.
• Explore new online channels and communities for promoting the company’s products.
• Work closely with the Sales and Marketing teams to develop campaigns that drive customer acquisition.
• Monitor competitors, market trends, and customer behaviour to identify growth opportunities.
• Ensure the brand is properly represented across affiliate and digital marketing channels.
• Track commissions and coordinate with Finance to ensure accurate affiliate payments.
• Prepare weekly and monthly reports on affiliate activities, sales, conversions, and revenue.
• Identify underperforming affiliates and provide coaching and strategies to improve their results.
• Continuously develop new ideas and strategies to increase the company’s online presence and e-commerce sales.
  

Requirements:

• A minimum of an HND in Marketing, Business Administration, E-commerce, Mass Communication, or a related field.
• A minimum of 2–5 years of experience in affiliate marketing, e-commerce, digital marketing, sales, or business development.
• Proven experience building and managing an affiliate, agent, influencer, or sales network.
• Experience in promoting products through social media and other digital platforms.
• Strong understanding of e-commerce sales processes and customer acquisition.
• Experience working with sales targets, commissions, and performance-based campaigns.
• Ability to analyse sales and marketing performance data.
• Good knowledge of social media marketing and online promotional strategies.
• Strong communication, negotiation, and relationship-management skills.
• Must be proactive, target-driven, creative, and results-oriented.