Social Media Manager
Job summary
Develop and execute content plans, monitor engagement and analyze performance metrics to help the brand increase visibility, connect with its audience and support business objectives.
Job descriptions & requirements
Responsibilities:
- Develop and implement social media strategies to align with business goals
- Take good-quality pictures and videos for social media platforms
- Create, schedule and publish engaging content across social media platforms
- Analyze current marketing efforts to pinpoint weaknesses and make improvements
- Collaborate with other marketing experts to develop cross-channel assets
- Monitor and respond to comments, messages and mentions to foster community engagement
- Leverage social media trends to gain traction
- Set, monitor and react to information gleaned from key performance indicators
- Stay up to date with social media trends, algorithm changes and best practices
Requirements:
- A minimum of a degree in a related field.
- A minimum of 2 years of experience.
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