Social Media Manager

Responsibilities:

• Develop and create high-quality, engaging content (text, images, videos, etc.) that resonates with the target audience and meets the organisation’s brand guidelines. 
• Develop and execute a social media strategy that aligns with the organisation's or brand's overall marketing goals, including identifying target audiences, setting engagement metrics, and tracking performance.
• Manage and maintain the organisation’s social media presence across multiple platforms, ensuring consistency in branding, tone and messaging.
• Monitor and analyse social media performance using tools like Google Analytics, Hootsuite, or Sprout, and provide regular reports on engagement metrics, audience growth, and campaign performance. 
• Develop and manage a content calendar to ensure consistent posting, minimise downtime, and maximise engagement.
• Foster and maintain a strong online community by responding to comments, messages and reviews in a timely and professional manner, and engaging with followers through likes, shares and comments.

Requirements:

• Bachelor's degree in Marketing, Communications, or related field 
• Minimum of 3 years' experience in social media management. 
• Proven experience managing brands' or agencies' social media accounts. 
• Experience in ads, email marketing, copywriting and content planning skills. 
• Familiarity with social media management tools. 
• Basic knowledge in analytics and reporting.
• Ability to manage multiple accounts effectively.
• Creative, detail-orientated, and deadline-driven. 
• Applicants must live in Lagos (preferably on the Island).
• Kindly attach a portfolio.