Responsibilities:

Develop and execute a social media content plan aligned with the company’s marketing goals
Create and post engaging content (images, videos, reels, captions) across all social media platforms
Manage and grow the company’s social media pages (Instagram, Facebook, TikTok, etc.)
Respond promptly to messages, comments, and inquiries from clients
Promote events, packages, and special offers to drive bookings
Capture and share live event content (behind-the-scenes, highlights, client experiences)
Collaborate with the styling and operations team to ensure content reflects current projects
Monitor social media trends and apply relevant strategies to improve engagement
Track and report on performance metrics (reach, engagement, conversions)
Maintain brand consistency in tone, visuals, and messaging

Requirements:

Minimum of OND/HND/B.Sc. in Marketing, Communications, or any related field
Proven experience managing social media accounts (personal brand or business)
Strong knowledge of platforms such as Instagram, Facebook, TikTok, and WhatsApp Business
Basic content creation skills (photography, video recording, and editing)
Familiarity with design tools such as Canva or similar applications
Good writing and communication skills for captions and client interactions
Ability to respond to messages and inquiries promptly and professionally
Creative mindset with attention to detail
Ability to work independently and meet deadlines
Willingness to attend and cover events (including weekends when required)
Basic understanding of social media analytics and performance tracking is an added advantage