Social Media Manager

Responsibilities:

• Define, implement, and manage the overall social media strategy to achieve KPIs.
• Create, curate, and schedule daily content (text, image, video) that is engaging and brand-consistent.
• Monitor and respond to comments, messages, and inquiries in a timely, professional manner to build loyalty.
• Track key metrics (reach, engagement, conversion), analyze results, and generate reports to optimize future campaigns.
• Stay updated on industry trends, social media tools, and platform updates.
• Manage paid social media campaigns, including budget allocation, targeting, and optimization.
• Work with marketing, design, and PR teams to align with broader business goals. 

Requirements:

• Proven experience (minimum 3 years) in social media management or a similar digital marketing role.
• Good graphic design and video editing skills
• Strong understanding of social media platforms, algorithms, trends, and analytics.
• Demonstrated ability to create and execute social media strategies that drive measurable results.
• Excellent organizational and creative skills with a problem-solving mindset.
• High level of professionalism, integrity, and communication skills.
• Ability to manage multiple campaigns and adverts, prioritize tasks, and meet deadlines.
• Strong copywriting, content creation, and visual storytelling abilities.
• Familiarity with social media scheduling tools, advertising platforms, and analytics software.
• Portfolio of previous works.