Social Media Manager and Content Strategist

Responsibilities:

• Develop and execute a strategic social media plan across Instagram, TikTok, Facebook, Twitter, and YouTube.
• Create high-quality, on-brand content: videos, carousels, photos, captions, stories, reels, etc.
• Manage daily posting schedules and content calendars.
• Conduct competitor research, industry trend analysis, and audience insights reports.
• Plan and execute paid ads with proper targeting and optimization for conversions.
• Build and manage online communities (Dreamz Come True Community).
• Respond to comments, DMs, inquiries, and engage with followers professionally.
• Work with product, marketing, and design teams to align messaging and campaigns.
• Track KPIs such as reach, engagement, leads, ROI, follower growth, and click-throughs.
• Manage influencer campaigns, collaborations, and UGC partnerships.
• Develop scripts, hooks, and content ideas that match brand voice (Mr Dreamz style).
• Suggest creative marketing campaigns that improve sales and visibility.
• Prepare weekly performance reports and improvement recommendations.
• Ensure brand consistency across all content and communications.

Requirements:

• Minimum BSc
• 4 - 5 years of previous work experience in similar role
• Strong storytelling skills
• Creative thinking
• Trend awareness
• Ability to convert audience attention into engagement, leads, and sales daily.