Social Media Manager
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New
Job summary
As a Graphic / Social Media Manager, your primary responsibility will be to create compelling visual assets and designs for digital marketing. You will work closely with the marketing team to develop creative content that enhances brand awareness, engages the target audience, and drives customer acquisition and retention.
Min Qualification:
Degree
Experience Level:
Entry level
Experience Length:
1 year
Job descriptions & requirements
Responsibilities
Graphic Design:
- Create visually appealing and engaging designs for digital marketing materials, including social media graphics, website banners, email templates, infographics, and display ads.
- Develop brand identity elements, such as logos, icons, and visual guidelines, to maintain a consistent brand image across all platforms.
- Ensure designs align with brand guidelines and reflect the brand's tone and messaging.
Digital Marketing Collateral:
- Collaborate with the marketing team to conceptualize and design marketing collateral for campaigns, promotions, and events.
- Design landing pages, user interfaces, and user experience (UI/UX) elements that drive engagement and conversion.
- Optimize designs for digital platforms and devices to ensure a seamless user experience.
Social Media Management:
- Create visually compelling graphics and images for social media platforms, considering each platform's specific requirements and best practices.
- Design social media posts, cover photos, and profile pictures that align with the brand's visual identity and messaging.
- Collaborate with the marketing team to plan and execute social media campaigns that drive engagement and reach.
Content Creation:
- To support digital marketing initiatives and assist in creating and editing multimedia content, such as videos, GIFs, and animations.
- Must be able to create content to visually enhance blog posts, articles, and other written content.
- Ensure all visual content is optimized for search engine optimization (SEO) and adheres to relevant copyright and licensing regulations.
Web Design and Development:
- Website design to create visually appealing and user-friendly website layouts and website maintenance.
Requirements
- Proven experience in graphic design, preferably in a digital marketing or advertising agency setting.
- Proficiency in graphic design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), and other relevant design tools.
- Strong understanding of design principles, typography, color theory, and layout composition.
- Knowledge of digital marketing platforms and channels, including social media, websites, and email marketing.
- Strong portfolio showcasing a range of digital design work.
- Web experience (a portfolio is required)
- Ability to manage multiple projects and meet deadlines.
- Strong communication and collaboration skills.
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