Social Media/Growth Marketing Manager
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Job summary
As our Social Commerce & Growth Manager, you will own the end-to-end social media sales funnel. You will be responsible for building a highly engaging visual presence on Instagram, TikTok, and Facebook that compels luxury-minded consumers to click "Shop Now" and complete purchases on our website.
Min Qualification:
High School (S.S.C.E)
Experience Level:
Mid level
Experience Length:
2 years
Language Requirement:
English
Working Hours:
Full Time - Rotating Schedule
Applicant Location:
Lagos, Nigeria
Job descriptions & requirements
Responsibilities:
- Take full ownership of social media conversion rates, turning online engagement into trackable website sales.
- Produce, edit, and post high-quality video reels, TikToks, and lifestyle imagery showcasing our luxury products in styled settings.
- Set up, optimize, and maintain integrated Instagram Shopping and TikTok Shop platforms.
- Design, execute, and monitor budget-conscious paid social ad campaigns (Meta & TikTok) focused strictly on e-commerce conversions.
- Actively monitor comments and DMs to instantly guide interested buyers to product pages with an elegant, helpful brand voice.
- Track key performance indicators (KPIs) including cost per acquisition (CPA), return on ad spend (ROAS), and traffic referral numbers.
Requirements:
- At least 2–3 years of experience managing social media specifically for an e-commerce, lifestyle, or luxury retail brand.
- Ability to demonstrate previous campaigns where your social strategy directly increased website transactions.
- Deep familiarity with Meta Ads Manager, TikTok Ads, Shopify/WooCommerce backend product syncing, and video editing apps (CapCut, Adobe Premiere, etc.).
- An understanding of luxury home decor trends, interior styling, and how to film premium items to look high-end.
- Ability to reliably commute to our showroom in Surulere, Lagos, to capture fresh content.
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