Senior Copywriter and Content Lead
Job summary
TM Global is hunting for a senior copywriter and content lead who speaks fluent brand strategy and breathes creative excellence. If you’ve got three-plus years shipping killer campaigns, you’re fluent in AI tools like Claude and ChatGPT, you’ve led teams, and you’re hungry to shape culture through words—this is your moment.
Job descriptions & requirements
Responsibilities:
Content Creation & Strategy:
- Develop high-impact copy across advertising campaigns, brand communications, digital content, video scripts, and client deliverables
- Lead content strategy development that aligns with brand positioning and business objectives
- Ensure messaging consistency and brand voice integrity across all touchpoints
Workflow Management:
- Oversee content workflows from brief to delivery, ensuring timelines and quality standards are met
- Collaborate with cross-functional teams, including video production, design, and brand management
AI-Powered Content Development:
- Leverage AI tools (Claude, ChatGPT, etc.) to streamline ideation, drafting, and content optimization
- Establish best practices for AI integration in the creative process without compromising originality or quality
- Stay current on emerging tools and techniques that enhance creative efficiency
Quality Assurance & Standards:
- Set and enforce editorial standards across all content outputs
- Review and approve copy before client delivery or publication
- Maintain brand guidelines and messaging frameworks
Requirements:
- Minimum of 2 years of experience
- Minimum of a BSc.
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