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Sales & Strategy Manager

Boff and Company Insurance Brokers Limited

Sales

Today
Easy apply New
Lagos Full Time Banking, Finance & Insurance NGN 600,000 - 900,000 Negotiable Plus Commission

Job summary

The Sales & Strategy Manager is responsible for driving revenue growth while shaping, coordinating, and executing the firm’s strategic direction. The role combines frontline commercial responsibility with enterprise-level strategy formulation, market positioning, and execution discipline.

Min Qualification: Degree Experience Level: Senior level Experience Length: 8 years Language Requirement: English Working Hours: Full Time - 8 to 5 Applicant Location: Lagos, Nigeria

Job descriptions & requirements

Responsibilities:

Revenue Generation & Business Development:

  • Own and deliver agreed revenue targets across corporate, SME, retail and specialist insurance segments.
  • Identify, pursue, and close new business opportunities aligned with the firm’s risk appetite and strategic focus.
  • Deepen existing client relationships through cross-selling, up-selling, and structured portfolio reviews.
  • Lead major pitches and proposals
  • Identify tender opportunities and oversee the firm’s submission for these.


Strategic Planning & Execution:

  • Translate the firm’s vision into actionable commercial and growth strategies.
  • Develop and maintain a rolling strategic roadmap covering growth priorities, target sectors, and capability gaps.
  • Coordinate strategy execution across departments, ensuring alignment between sales activity, technical capacity, resource allocation and operational delivery.
  • Track strategy execution and report progress, risks, and deviations directly to the MD.


Market & Product Positioning:

  • Identify emerging market opportunities (e.g. energy transition, aviation, infrastructure, cyber, financial lines).
  • Research and provide intel regarding how these affect our Business Outlook, product development and service delivery: Economic Outlook, Risk Management needs of different customer segments, Insurance companies, Insurance brokers
  • Work with technical teams to structure broker-led insurance solutions and value propositions.
  • Position the firm competitively in the market through differentiated advisory, sector focus, and relationship depth.
  • Build strategic partnerships with insurers, reinsurers, and specialist service providers.


Client & Stakeholder Engagement:

  •  Serve as a senior commercial interface with key clients and strategic partners.
  • Represent the firm in high-level negotiations, industry engagements, and select advocacy forums.
  • Support the MD in managing strategic relationships and alliance opportunities.
  • Identify and leverage opportunities that raise awareness about the firm and the industry.


Team Development & Capability Building:

  • Build, lead, and scale the firm’s sales and strategy segments.
  • Define performance expectations, Key Performance Indicators (KPIs), and accountability frameworks for team members.
  • Mentor junior staff and instil a disciplined, data-driven commercial culture.


Governance & Discipline:

  • Ensure all sales and strategy activities are conducted in compliance with regulatory, ethical, and internal governance standards.
  • Avoid revenue pursuits that expose the firm to undue operational, reputational, or regulatory risk.
  • Work closely with Compliance and Technical teams to ensure that deals are executable and sustainable.


Requirements:

  • Bachelor’s degree from a reputable university; an MBA or professional insurance qualification is an advantage.
  • Minimum of 8 years’ experience in insurance broking, financial services, or a related commercial role.
  • Demonstrated success in revenue generation and strategic execution.
  • Strong understanding of insurance products, broker value chains, and the Nigerian insurance market.


Key Performance Indicators (KPIs):

  • Achievement of annual and quarterly revenue targets.
  • Growth in new clients and retained premium volume.
  • Revenue diversification across products and sectors.
  • Delivery of defined strategic initiatives within agreed timelines.
  • Measurable progress against strategic roadmap milestones.
  • Quality and consistency of strategy reporting to MD.
  • Successful entry into targeted sectors or client segments.
  • Development and launch of broker-led solutions or propositions.
  • Client retention rates.
  • Growth in wallet share across key accounts.
  • Successful hiring and onboarding of sales/strategy resources (where applicable).
  • Performance improvement and productivity of supervised staff.
  • Leads sales strategy and execution within MD-approved parameters
  • Recommends strategic initiatives, partnerships, and market entry decisions.
  • No unilateral authority to bind the firm to risk without internal approvals.\
  • Escalates material strategic or commercial risks to the MD.


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