Sales & Marketing Manager
Job summary
The Sales & Marketing Manager will develop and execute strategies to increase brand visibility, generate qualified leads, convert prospects and grow revenue. You will lead the Sales & Marketing team, oversee digital and field marketing activities, manage the sales pipeline and ensure marketing efforts translate into business results.
Job descriptions & requirements
Responsibilities:
- Develop and execute sales and marketing strategies and campaigns.
- Set and monitor customer acquisition, sales and revenue targets.
- Lead, supervise and coach the Sales & Marketing team.
- Manage the sales pipeline, lead follow-up and conversion process.
- Oversee marketing across Instagram, Facebook, TikTok, WhatsApp and other relevant platforms.
- Develop and supervise field marketing and partnership initiatives.
- Build relationships with corporate organizations, professionals, events and customer networks.
- Develop customer retention, referral and repeat-purchase strategies.
- Monitor campaign performance, sales results and customer acquisition costs.
- Prepare regular reports on leads, conversions, revenue, team performance and marketing ROI.
Requirements:
- A minimum of a Bachelor’s degree in Marketing, Business Administration, Sales, Entrepreneurship, Communications or a related field is preferred.
- 2–4 years’ experience in sales, marketing, business development or a related commercial role.
- Proven ability to lead and manage a team.
- Strong sales, communication, negotiation and customer relationship skills.
- Strong understanding of digital and physical marketing.
- Data-driven, commercially minded and results-oriented.
- Ability to set targets, drive accountability and deliver results.
- Experience in fashion, retail, luxury or lifestyle brands is an advantage.
Key Performance Indicators
Performance will be measured by:
- Revenue growth
- New customer acquisition
- Lead generation and conversion
- Sales team performance
- Marketing ROI
- Customer retention and repeat purchases
- Referrals and strategic partnerships
What We Offer
- Competitive compensation
- Performance-based growth opportunities
- Leadership responsibility in a growing fashion brand
- Opportunity to build and lead a commercial team
- Direct involvement in the growth of House of Marv
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