Sales & Marketing Executive

Responsibilities:

Customer Acquisition & Sales Generation:

• Identify, approach and convert prospective customers into paying clients.
• Develop strategies to increase sales across Wecis showrooms.
• Actively prospect for new customers through direct marketing, referrals, networking and other sales channels.
• Build and maintain strong relationships with existing customers.
• Promote Wecis ready-to-wear clothing, bespoke tailoring and other products.
• Consistently achieve monthly and quarterly sales targets.

Corporate Marketing & Business Development:

• Identify corporate organisations requiring uniforms, branded clothing and customised garments.
• Develop relationships with businesses, hotels, schools, government institutions and other organisations.
• Generate leads for corporate clothing contracts and bulk orders.
• Prepare and present business proposals to prospective clients.
• Negotiate commercial opportunities in line with company policies.
• Follow up on business proposals until successful conversion.

Wholesale Market Development:

• Identify potential wholesalers, retailers and clothing distributors.
• Develop relationships with bulk buyers within Nigeria and other West African markets.
• Introduce Wecis products to prospective distributors and resellers.
• Expand the company’s wholesale customer network.
• Identify new markets and business opportunities.

 Brand Promotion & Market Intelligence:

• Promote Wecis Clothing through professional networking, exhibitions and promotional activities.
• Conduct market research to identify customer preferences and emerging fashion trends.
• Monitor competitor activities, pricing and promotional strategies.
• Recommend initiatives to improve customer acquisition and sales performance.
• Support marketing campaigns and showroom promotional activities.

• Submit daily and weekly marketing activity reports.
• Maintain records of leads, customer visits, quotations and confirmed sales.
• Prepare monthly sales performance reports.
• Monitor sales pipelines and conversion rates.
• Achieve agreed individual and team sales targets

• A minimum of an OND in marketing, business administration or a related discipline.
• Minimum of 2 years’ relevant experience in sales, marketing or business development.
• Previous experience in fashion, retail, textiles, garment manufacturing or luxury products will be an added advantage.
• Demonstrable experience in customer acquisition and sales conversion.
• Excellent interpersonal, presentation and negotiation skills.
• Strong understanding of business development and relationship management.
• Ability to work independently with minimal supervision.
• Proficiency in Microsoft Office and basic digital communication tools.
• Strong organisational and reporting skills.
• Willingness to travel for business development activities when required.

Ideal Candidate:

• Are confident, persuasive and commercially minded.
• Have a proven record of meeting sales targets.
• Possess an existing network of potential customers or corporate contacts.
• Can identify business opportunities without constant supervision.
• Understand the importance of customer retention.
• Are disciplined, professional and accountable.
• Are comfortable working in a target-driven environment.

What We Offer:

• Competitive monthly salary.
• Attractive performance-based commission.
• Additional incentives for exceeding sales targets.
• Professional development opportunities.
• Career advancement within a growing fashion company.
• Opportunity to participate in the company’s business expansion.

• An updated CV.
• A brief cover letter explaining their sales experience.
• Details of previous sales achievements.
• Preferred work location.

Remuneration: NGN 150,000 -200,000 Monthly