Sales Executive (Lubricant)

Job Title: Sales Executive (Lubricant)

Location: Sokoto

Key Responsibilities

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Develop and implement sales strategies to promote industrial and automotive lubricant products.

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Identify new business opportunities across factories, manufacturing plants, workshops, transport/logistics firms, and automotive dealerships.

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Handle client inquiries, negotiate pricing, and close sales deals.

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Provide after-sales support and ensure customer satisfaction.

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Conduct regular market visits to monitor competitor activities, pricing, and new product offerings.

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Manage relationships with distributors, retailers, auto-part sellers, and lubricant resellers.

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Monitor product availability in assigned territories and ensure proper merchandising.

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Support promotional campaigns and trade marketing activities.

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Build and maintain strong relationships with existing and potential clients while providing exceptional customer service by promptly addressing inquiries and resolving issues.

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Possess in-depth knowledge of the features, benefits, and applications of the lubricants, and educate dealers, riders, and Mechanics about the technical aspects

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Ensure market awareness, keep updated on industry trends, competitor activities, and market developments, and report the same.

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Carry out training for all Lube Customer Service Attendants.

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Drive Secondary sales in the market

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Create awareness for the availability of Lube products to both current and prospective customers.

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Understand business activities, customer needs, and provide advice on products and services

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Supervise distributors and wholesalers for their stock replenishments.

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Ensuring growth and a structured distribution network for the lubricant business in the territory

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Conduct regular customer visits and offer training to dealers, resellers, and end customers on safe product handling and usage.

Requirements

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Graduate in Chemical Engineering, Automobile Engineering, or any other discipline

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Minimum of 5 years’ experience in lubricant sales

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Experience in Industrial Lubricants or Automobile Lubricants (Aftermarket or B2B)

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Must have direct engagement experience with lubricant stockists, wholesalers, and retailers in their current role

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