Research Marketer
Job summary
The research marketer will be responsible for collecting and analyzing consumer and market data to help companies build effective marketing strategies and launch profitable products.
Job descriptions & requirements
Responsibilities:
- Visit prospective customer retailers and businesses to present and demonstrate products or services.
- Gather feedback and monitor competitor activities in the field.
- Monitor pricing, distribution networks, and marketing campaigns to find gaps in the market.
- Polls, questionnaires, and focus groups to gather customer feedback and preferences.
- Study buyer habits, demographic trends, and market conditions.
- Submit regular logs on daily activities, customer responses, research feedback, and strategy support
- Travel to events and meetings
- Handle other duties as assigned
- Adhere to all company policies, procedures and business ethics, codes of conduct
Requirements:
- Minimum of an OND in Marketing, Business Administration, or Social Science, Mass Communication
- A minimum of 1 - 3 years of experience in field marketing or direct sales
- Proficiency in the use of Microsoft Office tools and Google form
- Strong Communication and interpersonal abilities.
- Proactive, self-motivated, confident, and target-oriented
- Report preparation skills
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