Regional Sales Manager
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Job summary
We are seeking an ambitious and results-oriented Regional Sales Manager to champion the growth of our premium peanut products across Lagos, with a strong focus on the Open Market and HoReCa (Hotels, Restaurants, and Cafés) channels. This is an exciting opportunity to join a fast-growing food manufacturing company where your expertise will directly
Min Qualification:
HND
Experience Level:
Mid level
Experience Length:
4 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Nigeria
Job descriptions & requirements
Responsibilities:
- Develop and implement regional sales strategies to achieve revenue and market share targets.
- Drive product distribution and availability across open markets, distributors, wholesalers, retailers, and HoReCa accounts.
- Identify, develop, and manage key customer relationships while expanding the company's customer base.
- Recruit, coach, supervise, and motivate the regional sales team to achieve sales objectives.
- Monitor market trends, competitor activities, pricing, and customer feedback to identify growth opportunities.
- Ensure effective route-to-market execution and optimum product visibility.
- Prepare sales forecasts, budgets, performance reports, and market intelligence for Management.
- Collaborate with Production, Logistics, and Customer Service teams to ensure timely product availability and customer satisfaction.
- Monitor customer collections and ensure adherence to the Company's credit policy.
- Ensure the achievement of monthly, quarterly, and annual sales targets.
Requirements:
- Minimum of an HND in Marketing, Business Administration, or a related discipline.
- Minimum of 4 years' experience in FMCG sales, with at least 1-2 years in a managerial or regional sales role.
- Proven experience managing Open Market and HoReCa channels within Lagos.
- Strong network of distributors, wholesalers, retailers, and HoReCa customers.
- Demonstrated ability to lead high-performing sales teams and consistently achieve sales targets.
- Excellent negotiation, communication, analytical, and leadership skills.
- Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint.
- Valid driver's license and willingness to travel extensively within the assigned region.
Core Competencies:
- Strategic Sales Planning
- Business Development
- Distributor & Key Account Management
- Team Leadership & Performance Management
- Market Expansion
- Customer Relationship Management
- Commercial & Financial Acumen
- Negotiation & Closing Skills
What We Offer:
- Competitive salary
- Performance-based incentives
- Career development opportunities in a fast-paced, growing company
- A dynamic and growth-oriented work environment
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