Product Marketer/Key account manager

Location: Lekki Phase 1, Lagos

Role: Marketer/Key account Manager

Industry-(FMCG)

We are looking for a Marketer who thrives on hitting business targets to join us. You will be responsible for developing and executing growth strategies across all channels to drive user acquisition, engagement, and retention. You will play a key role in building our business through

building winning relationships with key external partners to deliver our commercial ambition.

Role Description

Develop and implement data-driven growth strategies across all channels

Identify and evaluate new business opportunities and partnerships for market

Conduct market analysis to identify trends & opportunities by preparing regular reports on campaign performance, market trends, and competitor activities.

Identify opportunities to increase product distribution and visibility.

Oversee distributor performance by conducting regular ride-alongs, market visits, and performance reviews.

Works towards Sales Metrics KPIs for excellence in execution

Ensure all activities are conducted in full compliance with all relevant regulations, company policies, and industry best practices.

Execute sales plans which align with overall brand objectives with distributor management partnerships.

Build and maintain strong relationships with our commercial stakeholders to ensure

connectivity and opportunities to amplify presence in all outlets.

Maintain accurate documentation related distributor activities/results.

Address any distributor concerns, identify new opportunities for growth, and provide ongoing training and support.

Qualifications

Analytical Skills and Project Management abilities

2+ years of experience in sales, marketing or distribution management preferably within the beverage industry.

Proven track record in managing distributor relationships and achieving sales targets.

Excellent communication and interpersonal skills with the ability to effectively influence and collaborate with wholesalers and distributors.

Self-starter.

Experience in the liquor or retail industry is a plus

Ability to prioritize multiple initiatives with excellent time management skills

Bachelor's degree in Business, Marketing, or related field

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