Performance Marketing Expert
Job summary
Are you a data-driven Performance Marketer with a proven track record of creating and scaling high-performing paid advertising campaigns? We are looking for an experienced Paid Ads & Performance Marketing Expert who has mastered paid media across multiple platforms and can demonstrate measurable results from previous campaigns.
Job descriptions & requirements
Responsibilities:
- Plan, execute, and optimize high-performing paid advertising campaigns.
- Develop and manage multi-platform advertising strategies to drive leads, sales, and brand growth.
- Monitor campaign performance, analyze data, and continuously improve ROI.
- Conduct audience research, A/B testing, and conversion optimization.
- Manage advertising budgets effectively while maximizing campaign performance.
- Stay up to date with platform updates, AI advertising tools, and industry best practices.
- Work closely with the creative and marketing teams to develop high-converting campaigns.
- Plan, execute, and optimize high-performing paid advertising campaigns.
- Develop and manage multi-platform advertising strategies to drive leads, sales, and brand growth.
- Monitor campaign performance, analyze data, and continuously improve ROI.
- Conduct audience research, A/B testing, and conversion optimization.
- Manage advertising budgets effectively while maximizing campaign performance.
- Stay up to date with platform updates, AI advertising tools, and industry best practices.
- Work closely with the creative and marketing teams to develop high-converting campaigns.
Requirements:
- Minimum of 4 years' hands-on experience managing paid advertising campaigns.
- Proven ability to generate measurable business results through paid media.
- Strong understanding of conversion tracking, analytics, audience targeting, and campaign optimization.
- Experience managing significant advertising budgets across multiple platforms.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Ability to interpret campaign data and provide actionable recommendations.
- Strong communication and reporting skills.
Preferred Requirements:
- Google Ads Certification or Meta Blueprint Certification is an added advantage.
- Experience with Google Analytics (GA4), Meta Business Suite, Google Tag Manager, and other analytics tools.
- Familiarity with AI-powered advertising and campaign automation platforms.
- Instagram Ads (Expert)
- Facebook Ads (Expert)
- Google Ads & Search Ads (Expert)
- TikTok Ads
- LinkedIn Ads
- Snapchat Ads
- AI-Powered Advertising Tools and Automation
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