Online branding team lead

Responsibilities:

• Lead and supervise the Social Media Team to deliver high-quality content and campaigns.
• Develop and implement comprehensive social media strategies aligned with business objectives.
• Manage brand voice, tone, and consistency across all digital platforms.
• Drive audience growth, engagement, and conversion through innovative campaigns.
• Analyze performance metrics and provide actionable insights to improve results.
• Oversee content calendars, paid campaigns, influencer collaborations, and community management.
• Monitor trends, competitor activity, and emerging platforms to maintain brand relevance.
• Collaborate with Marketing, Design, Content, and Product teams to ensure cohesive branding.

Requirements

• Minimum of 3–5 years of proven experience managing social media and an active member of the online branding team for well-known brands such as Mtn, UBA, Tecno, Infinix, etc.
• Minimum of HND or equivalent qualification in Marketing, Communications, Business Administration, or a related field.
• Demonstrable track record of growing brand visibility, engagement, and revenue impact.
• Strong leadership and team management experience.
• Proficiency in social media management tools and analytics platforms.
• Excellent written and verbal communication skills.
• Strong understanding of content strategy, paid advertising, SEO fundamentals, and digital trends.
• Ability to interpret analytics and translate data into strategic decisions.
• Highly organized, proactive, and results-oriented.