Modern Trade Executive

Responsibilities:

• Manage assigned modern trade accounts and maintain strong customer relationships.
• Conduct regular visits to supermarkets, retail chains, and other assigned outlets.
• Prospect for and open new outlets and customer accounts.
• Generate orders and follow up to ensure timely delivery and replenishment.
• Monitor stock availability and ensure adequate product visibility.
• Execute merchandising, shelf management, promotions, and other agreed trade activities.
• Identify new business opportunities within the assigned territory.
• Negotiate listings and commercial opportunities with customers.
• Monitor competitor activities, pricing, and market dynamics.
• Resolve customer complaints and follow up on customer issues.
• Plan and execute daily sales routes effectively.
• Achieve daily, weekly, and monthly sales, distribution, and revenue targets.
• Maintain accurate and timely sales reports.
• Build and maintain a healthy pipeline of prospective customers.

Requirements:

• Minimum of HND or BSc in Marketing, Business Administration, Sales, Economics, or a related discipline.
• 2–4 years’ experience in FMCG, food, beverage, bakery, or related sales.
• Previous experience in field sales is required.
• Experience in prospecting and opening new outlets.
• Experience managing a sales territory or route.
• Experience working with sales targets.
• Strong selling, closing, negotiation, and customer relationship management skills.
• Good communication and interpersonal skills.
• Ability to work extensively in the field with minimal supervision.
• Ability to handle rejection and remain persistent in prospecting.
• Basic computer and smartphone literacy.
• Basic Excel and sales reporting skills.
• Good knowledge of the Lagos Island territory is an advantage.

The Ideal Candidate:

• We are looking for someone who is:
• Energetic and target-driven
• Proactive and self-motivated
• Confident and naturally persuasive
• Persistent and resilient
• Customer-focused
• Disciplined and accountable
• Commercially minded
• Resourceful and adaptable
• Comfortable working independently in a highly competitive market

What We Offer:

• Opportunity to build a career in FMCG sales.
• Hands-on experience in modern trade and business development.
• Performance-based growth opportunities.Opportunity to build a strong customer and business network.
• Clear career progression into supervisory and management Roles.