Media Communication Officer
Job summary
The Media Communication Officer is responsible for managing the organization’s digital communication channels and strengthening its online brand presence. The role focuses on digital marketing, content\ creation, and audience engagement to promote services, campaigns, and organisational initiatives across digital platforms.
Job descriptions & requirements
- Develop and implement digital communication strategies aligned with organizational goals and brand guidelines.
- Create, edit, and publish high-quality content for websites, newsletters, email campaigns, and internal communication channels.
- Ensure consistency of brand voice, tone, and visual identity across all digital materials.
- Plan, create, and manage content across digital platforms, including social media and email marketing systems.
- Manage and grow the organization’s social media presence (e.g., Instagram, Facebook, LinkedIn, X).
- Design and execute digital marketing campaigns to promote services, programs, and brand awareness.
- Monitor and analyze digital performance metrics such as reach, engagement, and conversions, and produce regular performance reports.
- Apply basic SEO principles to improve content visibility and website performance.
- Produce creative digital content, including graphics, short videos, captions, and promotional materials.
- Use design tools such as Canva, Adobe Creative Suite, or similar platforms.
- Coordinate with external creatives where required to support campaign delivery.
- Manage online inquiries, comments, and direct messages across digital platforms in a timely and professional manner.
- Moderate digital platforms to maintain a positive and professional online presence.
- Support online reputation management through consistent messaging and content monitoring.
- HND or Bachelor’s Degree in any of the following or a related discipline: Mass Communication, Digital Marketing, Marketing or Advertising, Media Studies
- Minimum of 2–3 years’ experience in digital marketing, media communications, or a related role.
- Strong copywriting, editing, and storytelling skills.
- Practical experience managing digital platforms and executing online campaigns.
- Ability to analyze performance data and optimize digital strategies.
- Strong organizational skills and attention to detail.
- Experience using tools such as Google Analytics, Meta Business Suite, Mailchimp, Hootsuite, or similar.
- Basic knowledge of paid digital advertising (Meta Ads, Google Ads).
- Basic photography or video editing skills.
- Creativity and innovation
- Time management and ability to meet deadlines
- Ability to work independently in a remote environment
- Results-focused and audience-oriented mindset
- Working Conditions:
- Fully remote role
- Full-time position
- Flexible working hours aligned with campaign requirements
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