Marketing Lead

Responsibilities:

• Strategy to conversion: build and run the go-to-market plan for consumers and businesses (positioning, channels, launches, lead generation, activation, and conversion).
• Content that travels: social posts, graphics, short videos and editorial content, using AI tools to raise output without losing quality. Keep the brand consistent across web, social and WhatsApp.
• Distribution and trust: paid campaigns, creator and influencer partnerships, UGC, ambassador programmes, testimonials, and reviews. Support PR, partnerships, and launch moments.
• Growth systems: turn SEO and GEO audits into changes. Build lifecycle campaigns, automated outreach, and lead workflows. Track the funnel and act on the data.

Requirements:

• Proof matters more than years.
• Experienced marketers and ambitious final-year or recent graduates are welcome.
• Show us work you have actually shipped: a campaign, community, content series, growth experiment or project with clear results.
• Experience in fintech, travel, mobility or immigration tech is a plus.
• You initiate, move between strategy, design, copy, analytics and campaign setup, and prioritize hard.

Your First 90 days:

• Audit our channels and funnel,
• Turn the marketing board into a focused plan.
• Set performance baselines and targets
• Launch the first content and growth tests, and put a simple reporting rhythm in place.

Remuneration: NGN 500,000 - 1 Million Monthly (KPI-based). Payment is tied to completion of agreed targets. exact amount, targets, and terms are agreed upon before you accept.)