Marketing Executive
Job summary
The Marketing Executive is responsible for planning and executing marketing strategies to promote the company’s products or services, increase brand awareness, and drive customer acquisition. The role supports business growth through market research, campaign management, and coordination of promotional activities across various channels.
Job descriptions & requirements
- Develop and implement marketing campaigns and promotional activities.
- Conduct market research to identify customer needs and market trends.
- Coordinate advertising, digital marketing, and branding initiatives.
- Support sales teams with marketing materials and lead generation.
- Monitor and analyze campaign performance and prepare reports.
- Manage social media, email marketing, and website content (where applicable).
- Organize events, product launches, and promotional activities.
- Maintain relationships with vendors, agencies, and media partners.
- Ensure brand consistency across all marketing channels.
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Proven experience in marketing, sales support, or a similar role is an advantage.
- Strong communication, presentation, and organizational skills.
- Knowledge of digital marketing tools and analytics.
- Creative thinking and problem-solving abilities.
- Ability to work independently and meet deadlines.
- Proficiency in Microsoft Office and basic marketing software.
- Results-driven and customer-focused mindset.
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