Marketing Executive
Job summary
We are seeking to hire a Marketing Executive to join our team.
Job descriptions & requirements
Responsibilities:
- Plan, execute, and monitor multi-channel marketing campaigns across digital, print, and social media platforms to drive brand awareness and lead generation.
- Develop engaging promotional content, including email newsletters, advertisements, and marketing copy.
- Conduct market research to identify target audiences, industry trends, and competitor strategies.
- Analyze consumer behaviour to optimise campaigns and identify new business opportunities.
- Track and report on key campaign metrics (ROI, conversion rates, website traffic, engagement) using analytics tools.
- Adjust marketing strategies based on data-driven insights to maximise impact.
Requirements:
- Minimum qualification of BSC.
- 2 years of previous experience in a similar role.
- Strong analytical skills, excellent written and verbal communication, proficiency with marketing automation/analytics tools, and a solid understanding of digital marketing principles.
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