Marketing Executive
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New
Job summary
This is a client-facing, field-based role, not a desk role. Much of your week is spent in front of customers, and your success is measured by the demand and opportunities that come from it. Turn our products and priorities into campaigns, content, activations and, above all, measurable results, working hand in hand with Sales and Technical teams.
Min Qualification:
Degree
Experience Level:
Entry level
Experience Length:
2 years
Language Requirement:
English, Hausa, Igbo, Yoruba
Working Hours:
Full Time - 8 to 5
Applicant Location:
Abuja, Nigeria
Job descriptions & requirements
Responsibilities:
- Engage customers directly in the field, meeting them at their premises, worksites, campuses and events.
- Run each visit to a clear objective and lead-capture plan, and convert those engagements into qualified leads.
- Run campaigns and digital marketing that generate real enquiries, not just impressions.
- Create clear, targeted content that helps customers understand EVs: cost, charging, battery, maintenance, financing and after-sales.
- Capture, qualify and hand over leads to Sales, on time and complete.
- Coordinate demonstrations, test drives, roadshows, exhibitions and institutional activations.
- Track competitors and the market, and turn insight into better campaigns.
- Report on what is working: leads, reach, engagement and commercial opportunities.
Requirements:
- Degree in Marketing, Business, Mass Communication, Public Relations or a related field.
- At least 2 years in marketing, digital marketing, customer engagement or sales support.
- Hands-on with digital channels, content, campaigns and CRM or lead-management tools.
- Strong writing, coordination, and reporting, with a commercial mindset.
- Able to explain technical or unfamiliar ideas simply.
An advantage
- Experience in automotive, electric mobility, clean energy, technology, B2B or institutional marketing.
Measures of success:
- A steady flow of qualified leads from campaigns, field visits and activations, captured cleanly and handed to Sales on time.
- Content and messaging that make EMVC's vehicles and services easy to understand and easy to buy.
- Clear reporting that shows which channels and activities are producing real commercial opportunities.
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