Marketing and Communications Executive

Responsibilities:

• Manage and grow client social media presence across LinkedIn, X (Twitter), Instagram, and Facebook with a primary focus on LinkedIn for regulatory and professional audiences.
• Develop and maintain a content calendar aligned to the marketing plan, featuring regulatory news, thought leadership articles, event coverage, and industry commentary.
• Create and schedule posts, engage with relevant communities, and monitor brand mentions and engagement metrics.
• Set up and manage new social media accounts for client including handle creation, branding consistency, and account security.
• Produce short-form video content, reels, and stories from events and conferences.
• Track performance analytics and report on reach, engagement, and follower growth to the Team Lead.
• Support the production of monthly insight-driven content, including articles, regulatory commentary, industry briefings, and social content.
• Assist in coordinating the development of flagship whitepapers (e.g., "Revenue Leakage in African Gaming Markets" and "Modernising Gaming Regulation in Emerging Markets").
• Draft, proofread, and format content for external publication, ensuring alignment with client positioning as a credible, expert voice in African regulatory markets.
• Support the preparation of presentations, briefing packs, proposals, and pitch materials for government and institutional engagements.
•  Draft and coordinate press releases for product launches, partnerships, event announcements, and regulatory milestones.
• Support media placement activities, including liaising with PR/communications agency partners on behalf of client.
• Maintain a media contact list and assist in coordinating interview scheduling and media briefings.
• Monitor press coverage and compile media reports for the Team Lead.
• Provide comprehensive logistics and coordination support for 3–4 major industry events and conferences annually, including booth setup, sponsorship deliverables, materials preparation, and on-site execution.
• Coordinate the organization of regulator workshops and training sessions — managing venue logistics, faculty scheduling, invitations, branded materials, hospitality, and post-event reporting.
• Prepare event briefing documents, run-of-show schedules, and post-event impact reports.
• Represent the client professionally at all events, conferences, and external engagements.

Requirements:

• Minimum qualification of MBA/MSC
• 2 years of previous experience in a similar role