4 weeks ago
Marketing Officer
Techno Trends Platform Nigeria Limited
Sales
Advertising, Media & Communications
NGN
150,000 - 250,000
Easy Apply
Skills Required
Strong understanding of marketing principles strategies and campaign management. Ability to conduct market research and analyze consumer behavior. Experience in creating and executing marketing plans and promotional campaigns. Knowledge of branding product positioning and content marketing. Ability to develop and manage budgets for marketing activities.Job Summary
The Marketing Officer is responsible for developing, implementing, and executing strategic marketing plans to attract potential customers and retain existing ones. The role involves conducting market research, promoting products and services, managing campaigns, and increasing brand awareness through both online and offline marketing activities.
- Minimum Qualification : Degree
- Experience Level : Mid level
- Experience Length : 4 years
- Working Hours : Full Time
Job Description/Requirements
Responsibilities:
- Develop and implement marketing strategies and campaigns that align with company objectives.
- Conduct market research to identify new opportunities, customer preferences, and competitors’ activities.
- Manage social media platforms and create engaging content to boost online presence.
- Plan and oversee advertising and promotional activities such as print, online, and event campaigns.
- Coordinate with sales teams to ensure brand consistency and achieve business goals.
- Analyze marketing data, track campaign performance, and prepare regular reports on ROI.
- Manage budgets and ensure cost-effective use of marketing resources.
- Build and maintain relationships with clients, partners, and media representatives.
- Support the development of marketing materials such as brochures, flyers, and digital content.
- Stay updated on current marketing trends and emerging digital tools.
Requirements:
- Minimum BSc
- 4 years of previous work experience in similar role
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