New
1 week ago
Job Summary
We are seeking a marketer to help acquire new leads and customers through online pay-per-click and cost-per-acquisition campaigns. You will be in charge of all external, online acquisition marketing, managing the strategy, execution, and optimization across channels.
- Minimum Qualification: Degree
- Experience Level: Mid level
- Experience Length: 2 years
Job Description/Requirements
Responsibilities:
- Collaborating with sales, marketing, advertising, product design, and product development team members to plan promotional marketing campaigns
- Creating editorial and content creation calendars for various media platforms and outlets
- Assisting with the design, social media ads and email blasts
- Producing a brand style guide that best captures the company or client’s voice and mission
- Helping team leads set, allocate, and monitor the budget of each project
- Meeting with clients to discuss brand guidelines, goals, budget, and timelines
- Conducting market research to determine a target audience’s needs, wants, habits, interests, and other relevant factors used in creating targeted marketing campaigns
- Research previous successful campaigns to understand what worked, what didn’t, and what can be improved
- Reviewing the progress and success of a campaign, making adjustments, or pitching ideas for new campaigns as necessary
Requirements:
- Minimum academic qualification of a Bachelor's degree in any discipline
- 2 years of working experience
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