Lead Generation & Conversion Specialist
Job summary
Abtech Tourism Limited is seeking an energetic, results-driven Lead Generation & Conversion Specialist to join our growing travel and tourism team. If you have a passion for the travel industry, excel at digital prospecting, and know how to close sales through personalized consultation, we want to hear from you.
Job descriptions & requirements
Responsibilities:
- Identify and target potential leisure and corporate travel clients through social selling, online communities, and travel forums.
- Run and optimize outreach campaigns across email, social media channels, and messaging platforms (e.g., WhatsApp, LinkedIn).
- Partner with marketing to optimize lead capture forms, landing pages, and promotional offers.
- Respond promptly to inbound inquiries (website forms, social media DMs, phone calls, and email).
- Conduct discovery conversations to understand clients' travel preferences, budgets, and schedules.
- Present tailored travel itineraries, package options, and quotes to prospects.
- Address client inquiries, handle objections, and successfully close bookings.
- Maintain clean records of prospects, interactions, and booking statuses in our CRM.
- Follow up with past clients to drive repeat bookings, upsells, and referral leads.
- Track and report weekly metrics, including conversion rates, cost per lead, and revenue generated.
Requirements:
- 2 years of sales, lead generation, or customer acquisition experience in travel, hospitality, or tourism.
- Deep understanding of travel destinations, booking processes, and travel consumer trends.
- Exceptional written and verbal communication skills with the ability to craft compelling, travel-focused proposals.
- Experience using CRM platforms (e.g., HubSpot, Salesforce) and communication tools (WhatsApp Business, email marketing platforms).
- Strong sales closing ability, consultative approach, high attention to detail, and goal-oriented mindset.
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