Influencer Marketing Specialist
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Job summary
We are looking for a creative, strategic, and results-oriented Influencer Marketing Specialist to build and execute campaigns that grow brand awareness and engagement. This role is ideal for someone who can think outside the box, work independently, and manage influencer relationships end-to-end. The ideal candidate will bring fresh ideas, collaborate with content creators, and design campaigns that resonate with our audience.
Min Qualification:
Diploma
Experience Level:
Entry level
Experience Length:
2 years
Working Hours:
Full Time
Job descriptions & requirements
Responsibilities:
- Source, evaluate, and manage influencers across social media platforms
- Plan and execute influencer campaigns that drive engagement, brand awareness, and conversions
- Collaborate with influencers to create compelling content aligned with the brand vision
- Develop creative concepts, captions, and campaign strategies that are innovative and relevant
- Monitor campaign performance and report insights for optimization
- Maintain clear timelines, briefs, and deliverables with influencers
- Stay updated on trends and competitor activity to inform campaigns
Requirements:
- Proven experience running influencer campaigns
- Strong understanding of social media trends and creative storytelling
- Ability to identify influencers who align with brand goals and audience
- Excellent communication, negotiation, and relationship management skills
- Organized, proactive, and able to work independently
Nice to Have:
- Experience in beauty, fashion, or lifestyle brands
- Ability to translate influencer content into broader marketing campaigns
- Comfortable leading projects from concept to execution
This Role Is NOT For:
- People who only “send DMs” or rely solely on follower numbers
- Marketers without creative thinking or campaign strategy experience.
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