Head of Growth
Job summary
We are hiring a growth leader to own marketing, adoption, partnerships, and sales across all Kenkeputa products and the Kenkeputa brand itself. This role sits at the core leadership table, working alongside the heads of engineering and operations, all reporting directly to the CEO and jointly leading the company.
Job descriptions & requirements
Responsibilities:
Growth Strategy & Execution:
- Define and execute Kenkeputa’s global growth strategy
- Own acquisition, activation, retention, monetization, and expansion
- Balance short-term traction with long-term platform growth
- Build a repeatable growth playbook that works across products and regions
Marketing (Brand + Performance):
- Own the Kenkeputa master brand and all product brands, including performance marketing, content & social, Influencer & community growth, product marketing & positioning
- Ensure consistent storytelling across Africa and North America.
Drive strategic partnerships:
- Vendors, merchants, creators, enterprise partners
- Payment, logistics, distribution, and ecosystem partners
- Design win-win partnership models that unlock distribution and revenue.
- Support enterprise and platform-level deals where needed.
Sales & Revenue Growth:
- Own growth-driven sales strategy (B2C, B2B, and marketplace-led)
- Work with Operations to ensure strong conversion and fulfillment
- Help define pricing, promotions, and monetization experiments
AI Trade OS Migration & Launch:
- Manage user migration from existing products
- Define incentives, messaging, and rollout sequencing
- Ensure minimal churn and maximum excitement during transition
Leadership & Cross-Functional Execution:
- Work daily with Engineering and Operations leadership
- Translate growth insights into product and technical priorities
- Build and manage a lean, high-output growth team over time
- Operate with strong metrics, dashboards, and accountability
Others:
- Lead growth across Africa-focused products and North America-focused products
- Build a single growth engine that compounds across products, markets, and time
Requirements:
- 5+ years experience in growth, marketing, partnerships, or revenue leadership
- Proven experience growing consumer or marketplace products
- Strong understanding of African markets, especially Nigeria
- Data-driven decision-making with strong execution bias
- Ability to operate at both strategy and hands-on execution levels
- Excellent communication, ownership, and leadership skills
Strong Plus - (Not Required):
- Prior experience at leading African tech startups (e.g. large marketplaces, fintechs, developer platforms, or payments companies)
- Experience launching or scaling multi-product platforms
- Exposure to cross-border growth (Africa ↔ North America)
- Experience working with AI-driven or platform products
Who You’ll Thrive As:
- Think in systems, not campaigns
- Care about distribution as much as product
- Can balance brand, growth, and revenue
- Are comfortable with ambiguity and fast iteration
- Want to help build one of Africa’s most ambitious tech platforms
Why Join Kenkeputa:
- Executive-level ownership and real influence
- Work directly with the CEO and core leadership
- Build across multiple high-impact products
- Lead the growth of a first-of-its-kind AI platform
- Competitive compensation with strong long-term upside
Note: This is not a “marketing manager” role; this is company-wide growth ownership.
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