Growth Marketing Manager

Job Title: Growth Marketing Manager

Location: Oregun, Ikeja

Employment Type: Full-Time

Compensation: ₦500,000 – ₦700,000 (Net Monthly)

Role Summary

Lead and optimize all digital marketing channels to drive customer acquisition, engagement, and retention. This role oversees paid media performance and lifecycle marketing initiatives, ensuring consistent growth across the customer journey from first interaction to long-term loyalty.

Key Responsibilities

• Manage and optimize digital channels including Google, Meta, LinkedIn, TikTok, and other relevant platforms.
• Plan and execute performance marketing campaigns aligned with acquisition and revenue targets.
• Allocate and manage budgets to maximize ROI and campaign efficiency.
• Lead ongoing A/B testing to improve campaign performance and conversion outcomes.
• Implement strategies to reduce churn and increase repeat purchases.
• Drive upsell and cross-sell initiatives to improve Customer Lifetime Value (LTV).

Requirements

• B.Sc/HND degree in Marketing, Mass Communication, Business Administration or a related field.
• 4 years experience in digital, performance, or growth marketing.
• Strong hands-on experience managing paid media and digital channels.
• Experience with CRM and marketing automation tools.
• Data-driven mindset with strong analytical and reporting skills.

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