Digital Marketing Specialist
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New
Job summary
The Digital Marketing Specialist will be responsible for developing, executing and optimising Ascend Business School’s online presence. The successful candidate will manage multi-channel campaigns aimed at increasing brand visibility, engaging prospective students and driving enrolment growth.
Min Qualification:
Degree
Experience Level:
Mid level
Experience Length:
3 years
Language Requirement:
English
Working Hours:
Part Time - Flexible Hours
Applicant Location:
Nigeria
Job descriptions & requirements
Responsibilities:
- Develop and implement digital marketing strategies across SEO, SEM, social media, and email marketing.
- Create engaging content including blogs, videos, infographics, and student success stories.
- Manage social media platforms including LinkedIn, Instagram, Facebook and X/Twitter.
- Monitor KPIs including conversion rates, CPC, and ROI using Google Analytics and CRM tools.
- Design automated email campaigns to nurture prospects from enquiry to application.
- Manage Google Ads, LinkedIn Ads and social media advertising campaigns.
Requirements:
- Minimum of a BSC
- 3 years of previous experience in a similar role
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