Digital Marketing Manager
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Job summary
We are seeking to hire a Digital Marketing Manager to join our team.
Min Qualification:
HND
Experience Level:
Entry level
Experience Length:
2 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Lagos, Nigeria
Job descriptions & requirements
Responsibilities:
- Strategy & Campaign Management: Develop comprehensive, multi-channel digital campaigns to acquire customers and build long-term brand equity.
- Performance & Analytics: Track and analyze KPIs and ROI using tools like Google Analytics 4 (GA4). Use A/B testing and customer insights to continuously optimize active campaigns.
- Budgeting & Resource Allocation: Manage marketing budgets, forecast media spend, and allocate resources efficiently across platforms.
- Content & Digital Platforms: Oversee the creation of engaging content, manage CMS platforms, and ensure consistent brand messaging.
- Team Leadership: Mentor internal marketing teams (like copywriters or SEO specialists) and collaborate with or manage external agencies.
Requirements:
- Minimum qualification of HND/ BSC.
- 2+ years of previous experience in a similar role.
- The candidate should possess both online and field skills.
- Strong organizational abilities to handle multiple campaigns, channels, and stakeholder expectations simultaneously.
- The candidate should know how to drive.
Benefits:
- Commission.
- Data allowance.
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