Digital Marketing & Lead Conversion Executive

Responsibilities:

• Manage and grow the company's social media platforms.
• Create engaging content for digital marketing campaigns.
• Plan, execute, and optimize paid advertising campaigns on Facebook, Instagram, Google, and other digital platforms.
• Generate and qualify leads through digital marketing initiatives.
• Manage WhatsApp Business, email marketing, and other communication channels.
• Contact prospective clients via phone calls, WhatsApp, SMS, and email.
• Follow up on inquiries generated from advertisements and marketing campaigns.
• Schedule site inspections and client meetings.
• Present and explain the company's properties, services, and investment opportunities.
• Build and maintain strong relationships with prospects and existing clients.
• Consistently nurture leads until successful conversion.
• Maintain accurate CRM records and customer databases.
• Track, analyze, and report marketing and sales performance metrics.
• Meet and exceed monthly lead generation, inspection, and sales targets.

Requirements:

• Bachelor's degree or HND in Marketing, Business Administration, Mass Communication, or a related field.
• Minimum of 3 years' experience in digital marketing, telemarketing, sales, or business development, preferably in the real estate sector.
• Strong knowledge of Facebook Ads, Instagram Ads, Google Ads, and social media management.
• Excellent communication, negotiation, and persuasion skills.
• Experience with lead generation and customer relationship management (CRM) tools.
• Strong follow-up and client relationship management skills.
• Ability to work independently and achieve targets with minimal supervision.
• Proficiency in Microsoft Office and digital marketing tools.