Digital Marketing and Content Creation Specialist
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Job summary
We are seeking a dynamic Digital Marketing and Content Creation Specialist to drive our online presence, manage social media platforms, and produce engaging multimedia content. The ideal candidate will combine creative storytelling with data-driven marketing strategies to increase brand awareness, grow our digital audience.
Min Qualification:
OND
Experience Level:
Mid level
Experience Length:
1 year
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Lagos, Nigeria
Job descriptions & requirements
Responsibilities:
- Develop and execute comprehensive digital marketing strategies to support business growth and brand positioning.
- Create, edit, and publish high-quality multimedia content including graphics, short-form videos, and written copy for social media platforms, websites, and digital campaigns.
- Manage and maintain active social media accounts, scheduling posts, monitoring engagement, and interacting with the online community.
- Plan and optimize paid digital advertising campaigns across platforms like Meta, Instagram, and search networks to maximize return on investment.
- Track, analyze, and report on key performance indicators including traffic, engagement rates, and conversion metrics using analytics tools.
- Conduct audience and market research to identify emerging digital trends, competitor strategies, and opportunities for brand expansion.
- Collaborate with internal teams to align digital campaigns with overall business objectives and promotional schedules.
Requirements:
- A minimum of 1 year of experience
- A minimum of an OND
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